How to Reduce No-Shows at Your Salon by 70%

No-shows cost beauty professionals thousands of euros every year. Here's how to eliminate them.

1. Automatic reminders

An SMS sent 24 hours before the appointment reduces no-shows by 50% on its own.

2. Cancellation policy

Clear terms from the moment of booking. Clients are more respectful when they know the rules upfront.

3. Deposits for premium services

For services over €50, ask for a 20–30% deposit. It dramatically reduces phantom bookings.

4. One-click confirmation

Give clients a confirmation or cancellation button. Better to know in advance than to wait and wonder.